From product-market fit to predictable revenue growth
I work with founders, directors and investors to turn innovation into brand and revenue growth. I focus on pioneering food, ingredients, agriculture and tech companies.
I bring 16+ years of experience from top-tier consultancies, leadings brands and pioneering start and scaleups. My expertise is in commercial strategy, marketing, business development and sales.
My niche is innovative products and services. Building categories, brands and teams from scratch. Scaling products and services into brand and sales growth.


Specialized in B2B & B2C commercial strategy for food, ingredients, agriculture & tech


Maarten Sisselaar
10+ yrs in top-tier consultancies & leading brands
6+ yrs in pioneering start and scaleups
About me
Growth for change
Corporate to scale-up
Maarten started his career in consulting, earning four promotions in seven years at &samhoud, a boutique strategy consultancy. After completing his MBA at HEC Paris (GPA 3.8/4), he joined Kantar Consulting, advising global brands like Philips, Ferrero & FrieslandCampina on growth strategies.
​Since 2018, he has led commercial growth for start-ups & scale-ups as Commercial Director & Head of Strategy, Marketing & Sales. In these entrepreneurial roles he has driven brand & revenue growth for pioneering food, beverage, agriculture & tech companies.
Challenging boundaries
Maarten has always been eager to challenge boundaries. This led him to push physical boundaries in sports and marathons. To cross geographical boundaries of 40+ countries and live in Paris and Cape town. And to explore mental boundaries in an Asian monastery.
Professionally he overstepped boundaries between strategy, marketing and sales. Between B2C and B2B. Between several industries. Between analytics and creativity. And between corporate and scaleup culture.
Regenerative business
Not alle boundaries should be crossed. Maarten is committed to scaling within planetary boundaries. He has completed courses in Regenerative Agriculture & Regenerative Business and actively supports the food & agriculture transition.
Grounded pioneer
People describe Maarten as energetic, focused, and down-to-earth. He’s frontrunner, eager to spearhead change. He has a knack for structuring and facilitating transitions. His straightforward communication evokes trust and inspires action. He takes results serious, himself not so much.
